Barstool Sports reportedly draws a crowd in excess of 65 million unique visitors every month, and perhaps more importantly, it's a potential stepping-off point for sports wagering. Ergo, Penn helped Barstool establish an online sportsbook in September of last year. While it's only accessible in Pennsylvania right now, Penn is clearly looking to leverage the brand name going forward. Michigan is already lined up as a market for the Barstool Sports betting app, and Indiana and Illinois are on the radar as well.
In the meantime, Penn plans to build Barstool-branded areas within its casinos, widening its prospective reach. You read that right. While fuboTV is a streaming cable media play, it's a sports-minded one. The company describes itself as "the world's only sports-focused live TV streaming service with top leagues and teams" and bolsters its sports content selection with league-specific offerings.
The model is working too. FuboTV picked up nearly , paying customers during the quarter ended in December, despite the nationwide cord-cutting movement. So what's that got to do with sports betting? It's another story being buried by more riveting headlines, but fuboTV is also wading into sports wagering. In December, it announced the acquisition of Balto Sports, which offers fantasy sports platform tech solutions.
Then, earlier this month, the company announced its intent to purchase interactive gaming company Vigtory. With Vigtory's tech in-house, fuboTV now expects to launch a sports betting book by the end of It's not clear exactly how fuboTV will be able to differentiate itself, but presumably, the company will leverage the fact that it's a cable television platform. It matters simply because cable broadcasts are still how most consumers get their sports fix. In the typical year, more than 80 of the most-watched broadcasts are sporting events, and sports programming is often cited as one of the key reasons people don't cut the cord.
FuboTV is starting its betting journey on a firm footing. Investing Best Accounts. Stock Market Basics. Stock Market. Industries to Invest In. Getting Started. Planning for Retirement. Retired: What Now? Personal Finance. Credit Cards. About Us. Who Is the Motley Fool? Fool Podcasts. The two-year agreement with market access for online and mobile sports betting and iGaming in 11 states via Penn is no doubt huge.
Rather than paying Penn in cash for additional market access fees, theScore can require Penn to purchase more of its shares with that payment. That could pave the way for Penn to eventually acquire theScore. While a big run isn't always a stay-away sign, the valuation is getting rich here. This moved the sports-first streaming platform into the online sports wagering market. Since then, the shares have been on a tear.
Subscribers get a mix of over channels, including 43 of the top 50 Nielson-ranked networks. Despite a lack of live sports, FUBO's monthly active users are clocking hours per month with a total of The company also has proprietary technology to offer multi-view streaming.
In , the company plans to add cloud DVR storage. Genius Sports sits at the center of the sports data ecosystem. The company is the official data, technology and commercial partner that powers the global ecosystem connecting sports, betting and media. It also includes Sportzcast, a real-time scoreboard data integration platform.
This standardized distribution of real-time game data allows data to be shared on scoreboard systems around the world. The data monetization comes from ,plus sporting events with ,plus events under rights and ,plus under exclusive rights. As gambling increases, the need for data will come with it. DMYD is poised to capitalize on that.
Both trade at a fraction of the revenue multiple to DKNG. Receive full access to our market insights, commentary, newsletters, breaking news alerts, and more. I agree to TheMaven's Terms and Policy. Most of felt like a roll of the dice. Bet on the Basics If you're unfamiliar with the sector, it would be best to start with the basics. Also in the Cards At the time of publication, Collins had no positions in any security mentioned. By Scott Rutt. By Dan Weil. By Tom Bemis. By Rob Daniel.
By Tony Owusu.
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